The Rich Times

Coming September, all Johnie Walker fans will be treated with a special collector’s edition bottle released by Johnie Walker Black Label to commemorate the Scotch’s 100th anniversary. The limited edition black glass bottle contains the signature 12-year-old whisky and will retail for $50.

Black Label is blended in the same style as it has been in Scotland since 1909 when founder John Walker’s grandsons, George and Alexander II, officially named their signature blend Black Label. The collector’s bottle also serves as a unique medium to tell the story of Black Label’s rich history with a historic timeline featured on its back, charting the rise of the world famous Scotch. The signature square bottles were a great solution suggested by Alexander to reduce breakages during shipment and the use of slanting labels allows larger typesetting.
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