• Smirnoff creates Vodka infused with Gold

    October 1, 2011 | Posted by

    Its not just the ancient Egyptians who liked to imbibe of Gold. Apparently, Smirnoff thinks that Gold is good for you too. Their new luxury Vodka which is part of the Smirnoff Gold Collection is unique to say the least. Smirnoff promises that the cinnamon flavor is all the better thanks to the real edible gold leaf that is a part of this drink.

    Smirnoff Vodka Infused With Gold


    A superb vodka for cocktails, the recommended perfect serve for Smirnoff Gold is The Golden Delicious – a martini glass showcasing the stunning gold leaf suspension of Smirnoff Gold mixed with apple liqueur, cinnamon and a dash of maple syrup.

    The Smirnoff Gold Collection will be the highlight in flagship stores featuring in-store a stunning centerpiece bespoke gold bar, gondolas and glorifiers, all beautifully enhanced by pure white lighting designed to emphasise the opulence of the gold. Smirnoff has decided that ‘gold in every drop’ shall ensure that this collection is a hit. The gold infused vodka opened to rave reviews during a trial held earlier this summer at Mumbai Duty Free, where it significantly out-performed growth targets for both the new variant and right across the Smirnoff portfolio.

    The gold cues feature prominently in all executions and the gold etched bottle itself showcases a flurry of real, edible gold leaf flakes, magically suspended in this truly indulgent vodka.

    The Smirnoff Gold collection is the perfect luxury vodka inspired by the opulence of the Russian Tsars and their passion for gold. Triple distilled, ten times charcoal filtered vodka, flavored with a hint of cinnamon spice and garnished with real edible gold leaf, this opulent vodka tastes best when served straight on ice (or if you prefer as the Golden Delicious).

  • Notable Quotables

    Luxury is anything that feels special. I mean, it can be a moment, it can be a walk on the beach, it could be a kiss from your child,or it could be a beautiful picture frame, a special fragrance. I think luxury doesn’t necessarily have to mean expensive. — Aerin Lauder