Who can forget the poor Maybach which was slaughtered by Jay-Z and Kanye West for their musical video ‘Otis’. For those not in the loop, the two literally destroyed a magnificent vehicle (required reading).
We had mentioned at the time that the duo planned to auction the car later with the proceeds being donated towards the east African drought disaster. Well, that ‘later’ has come and the vehicle is up for sale as Lot#1 as part of Phillips de Pury’s contemporary evening sale in New York on March 8.
Surprisingly, the car is actually expected to sell for about $100,000 to $150,000. The proceeds are going to Save the Children organisation. Whether the Maybach was responsible for the hits that this song got is something that we do not know. However with 37,952,668 views on youtube alone ; we think the Maybach pretty much got value for money for Jay-Z and Kanye West.
There is always going to be that luxury customer out there. I have clients who buy $10,000 dresses and clients who buy $60 dresses. It’s not so much about the money. Design is a mentality. —