The Born this Way USB drives are limited edition thumb drives that carry the album on them within the 2 GB data capacity. The thumb drive also holds remixes of the songs as well as the music videos Judas, Born this Way, The Edge of Glory, and episodes of Gaga vision.
Meant for the Japanese market only, the USB memory stick is currently available for 6500 yen ($86) – possible the steepest price you can think of for a 2 GB flash drive. The product releases on the 4th of October 2011 and is expected to sell out shortly.
The USB is designed to look like GaGa on wheels.